Agent, Janet Reid hit the monkey on the head with her recent post about book promotion on Twitter. The biggest reason I don't spend a lot of time on Twitter anymore is because people are always shilling something. Once in a while is fine. Too often and it becomes noise, forcing people to ignore it completely.
Her ratio of one shill post to every ten is more than fair--and easier on my brain.
I also liked what she said about 'followers'.
Reid said: Don't talk about this stuff at ALL. No one following you cares how many
other people are. They ONLY care that you say something of interest to
So true! The number of followers is only important to the person asking for the followers.
That said, there are good reasons to have followers. I had a conversation with someone recently about contests. She wasn't going to ask for people to be a follower in order to enter her contests. I suggested she reconsider it. I've found that people willing to follow (to enter) are less likely to be contest trolls and more likely to be true fans of the genre or author.
Follow because you WANT to be a part of that person's world. And those asking for 'follows' should be doing it because they have something marvelous to offer in return. No one cares how many people are in your posse. That's just ego talking. Real followers care about your content.
I still add myself to other people's follow list, but only if I truly enjoy that person's blog. I want to show my appreciation and that's one small way to do it.
I just think we need to move away from that high school clique mentality. Social networks are really crowded and noisy with spam. To stand out, we need to be a little less self-centered and more genuinely social.
Touch us where we live through pictures and anecdotes. Talk about other people. Quote them. Link to them. Expand your scope beyond selling yourself and you'll find a more receptive audience.
Reid had so many good points in her post. I highly recommend it.
Have you ever tried to gauge which posts or tweets worked best for you? What did you discover?